The Indus thesis

It was nice of Ambreen to remember the thesis. But anyway, I'll brief you through the details.

On Friday, dec 7, (the thesis day) there are two elements of display:

1) The graduating batch's final thesis's. This was their final project as they will be graduating tommorrow (i.e saturday, convocation day). So their work is on display that is the communication dept, Fine art dept, Textile dept etc. Its worth checking out.

2) My group (i.e the 3rd year communication dept) is also having their thesis’s display which is called a 'mirco-thesis'. It is basically to prepare us for the mini and the final thesis.

Our "micro-thesis" project details:
Our project was to revamp an existing pakistani company or firm (it could also be some imaginary company), and redesign their mode of communication. This could mean anything from changing their logo, manual, signage, press ads, TVC anything. We could also choose our own set of location e.g KU, Bandar road, a local bus stop etc etc. Apart from all this, we could also promote ourself as a graphic designer to the global (or pakistani) market. So, there were three elements to choose from:
1) an existing pakistani company or firm
2) An imaginary pakistani company
3) promoting ourselves through our profession (i.e a graphic designer)

I chose the second option. I created the first ever pakistani comic book publishing house (e.g DC comics, Marvel etc). It is named "batin-e-vojood" which means "the inner existence (of the world of comics)". My aim was not just to represent the company or its comics but to create such an illustrative style which complements not only the western form of illustration but also the eastern (i.e miniatures, textile, fine art etc). These two different styles of illustration led me to create a new and distinctive form of "pakistani illustration". It led me through this whole research of figures, postures, proportions etc to integrate and illustrate my own style of illustration.
I hope this all isnt confusing and it would be really nice if you could visit on friday (tommorrow) at around 2 or 3 pm. For those of you who havent been to indus, it will be nice experience for you as you might want to think twice before visiting it the next time! just kidding, really.